valerie shagday — design & direction

di Rosa Center for Contemporary Art

Identity, Design, Print, Web, Environmental, Exhibition
di Rosa Center for Contemporary Art offers visitors refuge to view the art of Northern California in a singularly unique setting. The site features multiple galleries, a sculpture park, and a 35-acre lake, all located on 217 scenic acres in Napa Valley’s famed Carneros region.

di Rosa’s Annual Benefit Art Auction, di Party di Rosa, is their most important fundraiser of the year. Featuring work by nationally-recognized and emerging Bay Area artists, the event stands apart as one of the finest art auctions in the Bay Area and attracts an audience of influential art enthusiasts and community-oriented philanthropists who share di Rosa’s mission of providing transformative experiences with contemporary art of Northern California.
The theme of the auction was ‘The Future’. With many transitions on the horizon for the organization, they posed the question to attendees and potential donors, “how will you shape the future?”. I used shape combinations adorned in metallic and neon inks and assembled in modular configurations to allude to the future as the sum of many parts in action.

Event Photography: Israel Valencia